Like a lot of other folks, I've been hustling through the holidays and fighting off a cough.  So, munching on a lot of cough drops these days.

However, noticed the cough drop marketing gurus thought it a great idea to provide "a pep talk in every drop."  My wrappers throw out this advice:  Dust off and get up.  Be resilient.  Keep your chin up.  Put a little strut in it. Hi-five yourself.

This is pretty extreme advice for a cough, so I have to wonder:  did the manufacturer of my cough drops really think I'd become depressed or suicidal over a cold?  And, would these marketing tactics work better on other healthcare items, like say, a foot cast? Or crutches?

Ya gotta wonder...yeeshkabiddle. 
 

My Zimbio
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